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A successful website: How to create it?
In this article, we will discuss 10 keys for a successful website. Successful websites are what drive businesses to new heights and help organizations expand their reach. If you want your business to be successful, then you need a successful website! Successful websites have certain elements that make them stand out from the competition and there are many ways in which these aspects can be enhanced or improved upon. In the following paragraphs, we will cover each of these points in detail so that you’re armed with the knowledge needed to create an awesome website.
What makes a Web site successful?
It’s not a question of which is more attractive or odd. A strong Web site is one that clearly expresses your purpose to customers and adheres to your company’s long-term strategy.
The 10 things a website must have
The way a company’s website is built, as well as the loading speed, the structure of the site, etc., influence its success or failure. Simply put, the success or failure of the website depends on its ability to meet visitors’ expectations.
The million-dollar question is simple: Is your website comfortable for users to use? Does it focus on their experience?
To give an answer, you must evaluate your website; that’s why we have compiled this list of 10 must-have components of a successful website, at the end of which you will know what areas you need to improve and fix to succeed with websites:
- Easy to navigate design
- Internal pages
- Table of contents (navigation)
- Orderly menu
- Persuasive texts
- Complementary images
- Contact information
- Calls to action
- Contact form
- Organized structure
How to create a successful website?
A successful website is one that correctly brings together all or most of the elements listed below. Successful websites are easy to navigate, simple and intuitive in nature, aesthetically appealing, feature great content and, most importantly, represent your company well. The more you manage to accomplish these tasks through your design or layout, for example, the more likely your website will be a success. Successful websites also tend to have the following elements:
A successful website needs good content
Good quality, engaging content will help you establish yourself as an authority figure and increase trust, two crucial aspects for any business. Content should help people solve problems, answer questions or fulfill a specific purpose. Successful businesses often use storytelling techniques when writing their articles to help hook users into reading more. These stories can revolve around customer experiences, product features/benefits, etc. It’s all about keeping the reader’s interest so they stay on the site longer and convert better. Good content should include some of the points mentioned below:
- Never forget to include keywords in your content.
- They accurately describe what your business does and target the right people who are likely to be interested in your products or services.
- They know how important it is for users to find them when they search the Internet, so using the right words in your articles will help you rank better in the search results pages (SERP).
Successful websites often have a well-designed layout & structure
A well-structured website helps visitors understand where they should go next if they want more information about your product/service offering, etc. This also helps improve conversions because visitors are not confused when navigating an unfamiliar site. Successful sites often include menu bars at the top of each page or just above certain sections where they are needed. It is also important to place links and buttons in consistent locations and to use the same color schemes on all pages of the site. Web navigability is a crucial factor for a website to succeed on the Internet, sometimes a/b design and navigability tests can be performed to choose the best one.
Successful websites have a clean design
In addition to being easy to navigate, successful websites are often aesthetically appealing as well. Functionality is important, but if your website doesn’t look good, people are unlikely to want to stick around. Successful companies avoid using too many typefaces on their website because each typeface conveys something different: some may convey professionalism while others may convey warmth, depending on what you are trying to communicate through your website. One or two main typefaces are usually chosen for the body text, which should be simple but distinct enough that users can easily read them without being distracted by background images or other elements on the page.
Succeed with a user-friendly website
How can you ensure that your visitors are not confused by what they see when they first land on your site? Successful websites are usually simple and intuitive; users don’t need to explore all the information or try to click on all the buttons, because everything will end up taking them back to the section they were already exploring. Successful websites have a clear call to action (CTA) button placed at various points on their website so that it is obvious where people should go if they are interested in learning more about what you offer, etc. Successful websites often have great design elements that stand out from the crowd, but don’t detract from key information.
3 Keys for a successful website
- Set your goals: Think about what you hope to achieve by using the Internet and identify ways to get there. What is the purpose of your site? Are you looking to sell your products? Do you want to find new customers?
- Keep your website current: Maintain a fresh, updated Web site with new photographs, product or company news briefs, and so on that you believe may be of interest to your customers.
- Avoid lengthy download periods at all costs: Consumers are notorious for their impatience when it comes to downloads. Your visitors will become weary of waiting if your pictures take too long to download, and they will abandon your Website.
Ideas and examples of successful websites
Below we have prepared a short list of some of the most visited and most successful websites on the internet in which we will be able to capture ideas of the above mentioned. They are websites of large companies that have achieved an optimized interface for the user and offer quality content to millions of users. Most successful website designs:
- Amazon.com
- yelp.com
- reddit.com
- imdb.com
- fandom.com
- tripadvisor.com
- walmart.com
